HUNTINGTON TOWER
Digital Content Strategy

Digital Content Strategy
— BRAND
Huntington Bank
— ROLE
Creative Direction
To accompany the grand opening of the Huntington Tower in Detroit, we were tasked with creating a fresh, relevant and crisp new content rotation. This project came after a decade long, successful relationship with Huntington Bank supplying in-branch digital signage creation and management.
I provided creative direction working alongside a junior designer.